Grammar and Usage
Marketing & Communications (MarCom) oversees grammatical standards for all materials, print and online, that emanate from Eastern Washington University to its various audiences. While there may be more than one "right" way to write a sentence, it is important to conform to one style to establish desired consistency.
Identity Standards
The identity standards guide is your resource for everyday usage of: official logos; tagline; graphical elements; school colors; color palette; typography; and other elements.
- Download the EWU Identity Standards Guide PDF
Official Logos
EWU's official logo has been updated to feature the tagline, start something big. Please replace previous versions of the logo in all applications and use one of the updated versions found below. If you do not feel these logo versions are appropriate for a specific use, please contact Marketing & Communications at 509.359.6336 or marcom@ewu.edu.
Friends, partners and/or vendors of the university must receive permission to use the official logo by contacting Marketing & Communications at 509.359.6336.
- Note: This page can be quickly referenced at www.ewu.edu/logo, and includes revised identity standards, stationery and templates for the university.
Vertical Logo
Red and Black: JPEG (web) | TIFF (print)
Black: JPEG (web) | TIFF (print)
Resolution:
JPEG - 864x720 pixels, 72dpi
TIFF - 12x10", 300dpi
Horizontal Logo
Red and Black: JPEG (web) | TIFF (print)
Black: JPEG (web) | TIFF (print)
Resolution:
JPEG - 864x288 pixels, 72dpi
TIFF - 12x4", 300dpi
Ultrahorizontal Logo
Red and Black:JPEG (web) | TIFF (print)
Black: JPEG (web) | TIFF (print)
Resolution:
JPEG - 1400x216 pixels, 72dpi
TIFF - 20.5x3.5", 300dpi
